Path dependence is our business.  Path dependence can break our business. The qwerty keyboard doesn’t make much sense. It did once, it was designed to make typing easier. When typewriters were manual, typing was limited largely to professional typists who used all their fingers for touch typing. Mad Men depicted the typing pool perfectly.  In…

Better ideas Creative problem solving is crucial to everyone’s job now.  Innovation is part of the day job. Sometimes that means doing new things in new ways.  Sometimes that means new things in old ways or old things in new ways. There’s two dominant schools of thought on innovation in media.  Professionals who believe that…

In 1963 the “Profumo Affair” shook the nation.  Government minister John Profumo had been accused of “improper conduct”, ie sleeping with a model named Christine Keeler, who simultaneously was also said to be in a relationship with a Soviet diplomat at the height of the Cold War.  The press ran a story suggesting that her…

A small poll of business leaders gives mixed results.  With Brexit consequences looming and uncertain negotiations on the horizon there is much insecurity and business leaders don’t like too many variables and the uncertainty that follows. David Wilding of Twitter was out talking to media and agency heads as 2017 wrapped up and reports many accounts…