This was the subject of my final panel last week at glorious Adweek Europe.   Adweek Europe.  Not much else was talked of in my (admittedly fairly narrow) professional circle last week.  The consensus was that the organisers excelled themselves in creating a true festival of advertising and media.   The idea of an economy…

Innovation is much prized.  For good reason as the last two centuries have seen change at an unprecedented pace, a pace that seems only to be speeding up.  In the race for change some have gained, some have lost.  Some brands have thrived, some have died.  Surely the single most important trait to have therefore…