How much is your reputation worth to you, and how careful are you to protect it? Everyone loves  just a little bit of gossip.  As it happens I am rubbish at being a purveyor of gossip, and I am always the last to hear anything that’s going on.  In an average day I probably…

  At our conference this summer Dan Cobley, MD of Google said that products with one bad review online will sell more than products with no reviews at all.   This would seem to endorse the cliché that no publicity is bad publicity.  (I’m not sure that the royal family would agree with that this…

    Did you read Blink by Malcolm Gladwell , and have you been operating on your gut instinct ever since?   How has that worked out for you?  If it has gone very well, and you are indeed now CEO or something equally excellent, then stop reading this now.  If on the other hand…

There really isn’t much to rely on any more.  For thousands of years people have had faith in kings, gods, priests or shamans. In the last decade we’ve heard time and again that people have lost faith in religious institutions, government, authority, and the monarchy. We understand instead that consumers would rather trust the opinion…